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By Martin Peers, WSJ
Cable operators, you have been warned. If anything underscores the long-term threat to cable companies’ video service from the Internet, it is Wal-Mart Stores’ purchase of Vudu — a video-on-demand (VOD) Web service. Investors in Time Warner Cable and Comcast must hope they pay attention …. But this isn’t likely to persist. Wal-Mart has the clout with manufacturers to extend the number of TV’s compatible with Vudu. It sold 14.6% of flat-panel TVs in the third quarter, estimates TraQline.
Puzzled by the buying decisions of potential customers? If only you could get inside their mind and discover what motivates them. What makes them tick.
TraQline provides the missing piece. We talk to millions of consumers of household durables every year, allowing us to get unparalleled insight into the people you want to reach.
Our tracking surveys offer the latest, most accurate information on evolving market shares and share trends, with immediate, in-depth product purchase data on both you and your competitors. So it all becomes clear. So you make better business decisions.
TraQline Wireless
The TraQline Wireless tracker measures market share and consumer behavior for new retail wireless handset purchasers in the US.