Currently viewing the category: "Custom Research"

By: JBertner Home Channel News

Chicago — Before the first speaker could take the podium at the Home Improvement Research Institute (HIRI) Fall Conference, a residential construction report for September stole the show with news of a 15.0% increase in total starts.

The tone was set. One presenter pointed to an average forecast of 924,000 [...]

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Through a special arrangement with Consumer Electronics Association, The Stevenson Company clients can attend the CEA Research Summit at CE Week  for a specially discounted price by using a special registration code.  Contact your TraQline rep for this code!

CEA’s Research Summits offer insights through a mix of quantitative and qualitative data. We invite you to a [...]

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Numbers Can Be Deceiving

On May 23, 2011 By

That’s a heck of a headline to put on this column considering all the work TWICE, in partnership with The Stevenson Company, did in preparing this year’s TWICE Top 100 CE Retailers Report, which is traditionally one of the most awaited features we do each year….Amazingly this year’s Top 100 CE Retailers rankings, which track the prior year’s annual sales, show that about two and a half years into the “new normal” economy CE sales grew 5.8 percent at retail during 2010.

The same thing is true on the retail side. Barnes & Noble, on the strength of its Nook e-reader, in the words of Alan Wolf “blasted its way onto the rankings,” at No. 66. But that’s nothing compared to the new No. 4 on our list, Amazon. com, with a 72 percent increase in sales that now has both Walmart and Best Buy looking over its shoulders.

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Here’s an example of how our customers are using TraQline to develop better products and understand their customer’s behavior. The brochure cites market share and reasons for purchasing brand.

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Now scheduling meetings

On November 17, 2010 By

The TraQline and custom research team is now scheduling consultations for the Consumer Electronics show in Las Vegas January 6-9, 2011.

Contact us today to set up a meeting, formal or informal, and find out how we can help you improve your marketplace knowledge.  As part of the consultation, we’ll include a free analysis on [...]

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Top 25 PC Retailers released

On June 9, 2010 By

TWICE has released its top 25 PC retailers using The Stevenson Company as the analysts.

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