Testimonials

Testimonials & Success Stories

Our clients are the reason we exist and we consider it our mission to make our clients’ jobs a little bit easier.

Custom Research, Syndicated Data, Custom Reporting, Infographics, Dashboards, and more…we’re always trying to come up with new, innovative, and efficient ways to present market data.

See for yourself what The Stevenson Company & TraQline can offer:

Have questions? Send an email or call us: 502.271.5250

We strive to deliver accurate market data which helps our clients excel.
See what some of them have to say about us…

“TraQline is a vital logic check on your brand performance, including that of your customers and competitors.  In a time of information overload, it is increasingly important to have a stable, repeatable platform like TraQline.”

 

Mike Roberts
Director of Product Marketing
Delta Faucets

“TraQline is a valuable source of competitive information for my client.  Using TraQline, we can see where consumers are shopping for different products in different markets and adjust assortments, pricing, marketing, etc. based on this information.  Using the PRIZM codes within TraQline provides an additional level of competitive intelligence.  PRIZM allows us to build profiles based on competitors’ customers and then project these profiles into our markets and trade areas to get a sense of the relative competitive strength/weakness in each.  These profiles also provide insight into customers’ behavior outside of the stores, which is useful for marketing and messaging.”

 

Laura Prescott
Client Solutions Associate
Nielsen

“Symmons purchased TraQline to better understand consumer buying patterns for faucets and tub/showers.  The data helped us deliver better sales calls and product solutions for our customers.”

 

Angela Coffman
VP of Marketing
Symmons Industries

“TraQline provides a wealth of insights that extend beyond the core performance KPIs [i.e. share, draw, close]. At its core, TraQline KPIs are built into our category strategic planning process providing a performance and competitive intelligence tracking tool that provides a credible and broad cross category view of the Home Improvement industry – useful cross functionally at all levels of management. The subscription is well supported with excellent customer service that is responsive, timely and flexible -demonstrating an authentic desire to ensure we make best use of content.”

 

Susan Noguchi
Senior Marketing Manager Customer Insights
The Home Depot Canada

“Since partnering with TraQline, we have gained valuable insights into top industry trends. We have increased our ability to forecast future trends and focus on targeting our consumers’ needs based on the customized data reports we receive each quarter from the TraQline team.”

 

Sarah Hohmann
Marketing Production Manager
Chervon North America

“TraQline has not only been integral in providing insight into customer purchase behavior to our clients, but it has helped us prove the value of digital.”

 

Benna Wise
Senior Industry Analyst Telecom
Google

“The TraQline website offers us the ability to view the data that is specific to our markets.  We can look at products by fuel type (i.e. gas vs electric/battery products) as well as product type (e.g. portable vs installed generators).  The ability to view the market trends at these levels are critical to our business.”

 

Mark Peterson
Assistant Manager Marketing Information & Research
American Honda Motor Co., Inc.

 

 

“As an appliance Product Manager I find TraQline to be a very useful tool to have at my disposal when the need to refer to & explore the different overall retail market segments is needed. Excellent product!”

 

Davide Pecora
Product Manager
Cantrex