Understand the current (and past) trends
For over 15 years, the industry has trusted TraQline to deliver insights into Auto Electronics market share as well as feature trends, purchase motivators, demographics, and much more.
TraQline data allows you the opportunity to build a more accurate picture of today’s marketplace.
- CD Changers vs. Satellite Radios – which auto electronics product should get more floor space?
- What’s the impact of internet retailers in the auto electronics marketplace?
- Need to know how many people shopped at Best Buy before ultimately purchasing at Auto Zone?
We Track Auto Electronics categories such as:
- Satellite Radio
- Automobile Radio
- Automobile Speaker
- Automobile Video Player
- Automobile Amplifier
- Automobile CD Changer
Don’t see the category you’re looking for? Contact us!
What makes a product appealing?
Each quarter, TraQline surveys go in-depth to find out what makes a particular product stand out:
- Wireless connectivity (Wi-Fi, Bluetooth, etc)
- USB input
- Subwoofer size
- Type of speaker
- Size of speaker
- Number of channels available
Why are they buying?
Not only does TraQline tell you where consumers buy, but TraQline also has the answers to why consumers buy.
- Good Brand Name
- Competitive Price
- Previous Experience with Retailer
- Features desired
- Quality product
- Convenient Retailer location
- Previously owned the brand
What are the best-selling Auto Electronics Brands?
TraQline gives you the ability to track performances for all the manufacturers.
- Boss Audio
- …and more!
What’s my competition doing?
Get a complete picture of the market – including regional stores & emerging brands to – keep an eye on the competition.
- Best Buy
- Sony Store
- Auto Zone
- Fry’s Electronics
- …and more