Understand the current (and past) trends
For over 15 years, the industry has trusted TraQline to deliver insights into Computer market share as well as feature trends, purchase motivators, demographics, and much more.
TraQline data allows you the opportunity to build a more accurate picture of today’s marketplace.
- Laptops vs. tablets – which configuration should get more floor space?
- What’s the impact of internet storefronts in the electronics marketplace?
- How often do consumers purchase periphery items such as monitors, printers, etc. with their laptop purchase?
- Need to know how many people shopped at Apple before ultimately purchasing at Best Buy?
We Track many Computer categories such as:
- Portable/Notebook Computer
- Desktop Computer
- Computer Printer
- Computer Hard Drive
- Computer Moniter
- Computer Speakers
Check out our Infographic on who’s buying and why for the categories above!
Don’t see the category you’re looking for? Contact us!
What makes a product appealing?
Each quarter, TraQline surveys go in-depth to find out what makes a particular product stand out:
- Operating System
- Memory (GB’s)
- Screen/Monitor Size
- Built in Wifi/3G/4G/Cellular Connection
- Processor speed
- Wireless connectivity
Why are they buying?
Not only does TraQline tell you where consumers buy, but TraQline also has the answers to why consumers buy.
- Good Brand Name
- Competitive Price
- Previous Experience with Retailer
- Features desired
- Quality product
- Saw display while shopping
- Previously owned the brand
What are the best-selling Computer Brands?
TraQline gives you the ability to track performances for all the manufacturers.
- …and more
What’s my competition doing?
Knowing retailer market and brand mix allows you to keep an eye on the competition. We even track regional stores and emerging brands to give you a complete picture of the market.
- Best Buy
- …and more