Are hardware stores dropping the ball on small appliances?

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HBS Dealer (with the help of Eric Voyer and TraQline) takes a look at the small appliance marketplace and whether or not hardware stores are missing out on a lot of consumer dollars.

“Despite the obvious notion that everyone needs small appliances (and will continue needing them for the foreseeable future), Walmart, Amazon and Target are taking home the biggest piece of the pie in terms of sheer consumer dollars: That’s 21.1%, 11.4% and 8.8%, respectively. Appliance heavyweight Sears only took home 5.8% of the sales. Arguably, home improvement retailers are better-equipped to sell these items, as well as cater to a range of needs and price points.”

Read the entire article here.