TraQline Wireless™

Wireless Phone & Accessories Market Share

Make sense of it all with TraQline Wireless

  • Keep up with the ever-changing marketplace
  • Understand consumer buying habits within the entire US market
  • Track trends in market share, pricing, and product features
  • Data is collected right from consumers who buy your products

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Why TraQline Wireless?

Known as the consumer durables industry’s best and most trusted source for market share in the US, TraQline Wireless delivers the data necessary to diagnose, plan, track, and measure both individual business elements and the total company.

 

We answer the “who, what, how, when, where, & why” of purchases.

  • Who – Age, gender, marital status, race, etc.
  • How – Brand(s)/Retailer(s) considered, contract vs. pre-paid etc.
  • What – Product, brand, features, carrier, etc.
  • When – Up to 10 years of quarterly data
  • Why – Purchase drivers: loyalty, price, brand name, selection, etc.
  • Where – Brick & mortar or online, retailers, geographic location, etc.

 

Data Collection

  • Largest survey of its kind in the world
  • Demographically & geographically representative
  • ALL brands & ALL retailers
  • 15 years of consistent methodology
  • Rapid data results

 

 

 

TraQline is a strategic tool which helps provide actionable information & insight to Retailers, Manufacturers, & Wall Street alike

 

Products

 

  • Cell phones
  • Smartphones
  • Airtime Minutes
  • Cases/Covers
  • Bluetooth Headset
  • Auto hands-free device
  • Memory Card
  • Battery charger/cradle

 

Strategic & Tactical Uses

 

  • Product planning
  • Brand awareness
  • Mix analysis
  • Line review preparation
  • Marketplace / competitive monitoring
  • Performance measurement
  • Merchandising tactics
  • Comprehensive, unbiased, consistent

 

A Better Understanding

The marketplace is always changing. It’s important to understand popular trends, pricing, your customers, and even your competition. That’s where TraQline Wireless comes in.

TraQline Wireless will help you:

  • Analyze demographics or segments – Who is buying your products?
  • Uncover strengths, weaknesses, opportunities using it as a diagnostic tool
  • Monitor pricing, price trends, ASP within an industry or between retailers
  • Track your regional performance by geography/custom sales region
  • Evaluate retailer product mix
  • Calculate revenue shares – Who’s winning the race for customers’ dollars?

 

Get TraQline Wireless today!

 

One size doesn’t usually fit all…
the same goes for market share data

 

  • TraQline offers two different subscription options: TraQline & TraQline Premium
  • Pricing is based on varying degrees of reporting and support solutions
  • Find a TraQline Subscription to will meet your data needs without breaking your budget

 

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For a quote, contact us.

Ready to see just how powerful TraQline Wireless data can be?

act now buttonWe’re ready to answer any questions you may have.

Call us and get actionable data today!