By Corinne Clements

Hey everyone, and welcome to this week’s installment of TraQing News! From Amazon Prime subscriptions to engaging mattress shoppers, here are some of our favorite articles from last week to get you back into the swing of working:

Amazon has at least 66 million Prime members but subscriber growth may be slowing | Jason Del Ray: Prime membership is one of Amazon’s key tools in taking over the e-commerce world, and its membership has been growing quickly since it was introduced in 2005. However, some analysts are speculating that its growth is beginning to slow down. At this most recent earnings release though, Amazon chose not to reveal its growth rate. Despite this, analysts still believe the total number of Amazon Prime subscribers is approximately 66 million, possibly more.

two smart phones on black surfaceVerizon resurrects unlimited data, because T-Mobile and AT&T aren’t f*cking around | Kerry Flynn: Remember the days when unlimited data was on the way out? That is definitely no longer the case, with Verizon bringing back its unlimited mobile phone data plans. In order to stay competitive with other carriers, such as T-Mobile, Verizon has to bring its A game. Will an unlimited plan and good brand recognition be enough to bring more consumers back to Verizon? We’ll have to see how this plays out in the coming quarters.

Sporting goods, anyone? | HBSDealer Staff: Sporting goods stores have been having a rough time of things lately. Stores like Sports Authority are filing for bankruptcy. But local independent retailers could benefit from having a sports section in stores. Adding niche products like sporting goods (or small appliances) can give local retailers a boost in revenue.

elena-cordery-114707How Cult Mattress Company Casper Plans To Get You Into Bed | Jonathan Ringen: Buying mattresses is rarely the most exciting thing ever (unless you’re me, and excited about sleeping), but online mattress brands such as Casper are working hard to get people excited. By leveraging ecommerce and aesthetics, they are able to get people engaged with mattress shopping.

If articles like these have whetted your appetite for more consumer durables industry news, follow @TraQline on twitter and The Stevenson Company on LinkedIn! See an article you think we should feature in our weekly round up? Let us know by tweeting us and tag it with #TraQingNews.

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We’ll see you next week!