Hey everyone, and welcome to this week’s installment of TraQing News! From in-home package delivery to hanging out in retail stores, here are some of our favorite articles from last week to get you back into the swing of working:
How In-Home Package Delivery Could Save E-Commerce | Daniel Terdiman: Worrying about how safe my internet orders are if they’re delivered while I’m not home is no fun. And while I’m not certain how I personally feel about having someone stash a delivery inside my house, early tests show that it ended up easing anxiety for people. Shifting technologies like smart locks let packages be delivered more safely, while cameras add an extra layer of peace of mind. Even more, the pilot program that tested the setup out found that people ordered more from online retailers when they were delivered directly inside.
You’re more likely to buy from your phone when you’re commuting | Anindya Ghose: How do you spend your commute? Listening to podcasts? Scrolling through social media? What about shopping? A recent study found that commuters on crowded subway commutes tend to buy things online more often than their peers on less crowded subway cars. As space becomes more of a premium, commuters retreat further in on themselves and are more likely to get absorbed by what’s on their phone. They’re also much more susceptible to enticing ads.
Apple wants teens to chill at its stores so badly | Sasha Lekach: Apple wants people to spend more time in their stores, even if they’re not actively shopping. Much like athletic clothing stores will offer yoga classes, Apple is planning to start offering free classes and workshops to get folks to spend more time in their stores. Eventually, they’d like to be a go-to meeting spot, much like a coffee shop is now.
Amazon’s home goods selection covers huge price range | Jenny Xie: If you wanted to buy everything for your brand new home from Amazon, how much would it cost? Enterprising minds from Pots Planters & More went searching for the answer. Depending on budget, our hypothetical home could be outfitted with Amazon purchased goods for as little as $3,000 to as much as $225,000. The wide range of prices gives some illumination on just what a large variety of goods is on offer through the e-tail giant.
If articles like these have whetted your appetite for more consumer durables industry news, follow @TraQline on twitter and The Stevenson Company on LinkedIn! See an article you think we should feature in our weekly round up? Let us know by tweeting us and tag it with #TraQingNews.
We’ll see you next week!