Hey everyone, and welcome to this week’s installment of TraQing News! Since Monday, May 29, 2017, is Memorial Day, you’re getting your fix early! From robots naming paint to mobile commerce here are some of our favorite articles from this week to ease you into the weekend:
When a Robot Names a New Color of Paint | Robinson Meyer: There’s been a lot of worry about robots taking jobs recently. But if these recent machine learning experiments are any indication, naming paint will be a human job for awhile yet. Unless you particularly want to sell consumers “Stoner Blue” or “Horble Gray” paint to grace their homes.
Ikea’s cheap smart lighting will be Apple HomeKit, Google Home, and Amazon Alexa compatible | Thomas Ricker: Ikea has been making inroads into the connected home since 2015. Its recent addition of smart bulbs and a smart lighting system have helped them position themselves at a common entry point for home automation. Now they’ve announced that the new smart lighting system will be compatible with Apple HomeKit, Google Home, and Amazon Alexa, which will add voice control to the system.
When will the mobile online shopping revolution come? It’s complicated | Patrick Kulp: Are you ready for mobile commerce? Despite the sense of urgency towards shifting to mobile-first strategies, it seems that mobile commerce is always just around the corner. Though the rates at which consumers buy goods through mobile devices varies depending on its category, the average is still only about 22% of online sales coming from mobile.
Your mall will basically have to be psychic to survive | Cherlynn Low: Brick & mortar stores are going through a major period of change and growth. While the rate at which store locations have been closing is dismaying, the future adaptations that retail stores can make are pretty exciting! Borrowing techniques from e-commerce will eventually make shopping a seamless, personalized experience.
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