Hey everyone, and welcome to this week’s installment of TraQing News! We know you’re ready for the weekend, so we’ve rounded up some content for you as you wind down your day. From an overabundance of “colors of the year” to “bricks and clicks” retail models, here are some of our favorite articles from this week:
The Big Money Behind Naming A “Color Of The Year” | Jude Stewart: The new year is just over a month away, and it’s time for companies to start predicting what will be big in 2018. By picking out the trendiest colors for the new year, everyone from Pantone to paint companies, to roofing and flooring companies are starting conversations with consumers. According to research done by Fast Company, picking a color of the year helps drive engagement across the board, not just encouraging one color to fly off the shelves.
Whirlpool A Gleam In Midea CEO’s Eye | Alan Wolf: There’s been a spate of major appliance companies acquiring one another recently, from Haier purchasing GE’s major appliance devision to Samsung purchasing luxury appliance maker Dacor. Now there’s a new rumor on the horizon. Midea’s CEO has expressed interest in acquiring another major appliance company itself. The Chinese firm mentioned interest in both Whirlpool and Electrolux, and has its checkbook at the ready.
The 4 Reasons Why 2017 Is a Tipping Point for Retail | Derek Thompson: On the one hand, brick and mortar retailers have been struggling to stay relevant. On the other, more and more online-only e-tailers are branching out into physical, brick and mortar stores. So is the retail apocalypse really upon us or what? It turns out that the future of retail may be “bricks and clicks”, with no real separation between e-tailers and brick and mortar!
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